Senior Marketing Manager:
Thanks for applying. Please share a short cover letter and some information about you and we'll be in touch soon. Check out the short videos to find out more about this role.
As our Senior Marketing Manager you will design and implement marketing initiatives which will build and strengthen Gate One’s presence in the market. Specifically, you will:
Develop and execute an analyst relations strategy to enhance and inform Gate One’s positioning and visibility:
- Establish and nurture relationships with key industry analysts and influencers.
- Collaborate with internal teams to gather and share insights and information necessary for effective analyst engagement.
- Prepare and distribute briefing documents, presentations, and other materials for analyst interactions.
- Identify opportunities for the company to participate in relevant industry conferences and events, as well as Gate One analyst-specific events.
Design and implement a comprehensive awards strategy that showcases Gate One’s expertise, achievements, and contributions to the industry:
- Identify relevant awards, including industry-specific accolades and recognition opportunities for both the firm and individual consultants.
- Coordinate the preparation and submission of award nominations, ensuring all requirements and deadlines are met.
- Write compelling narratives, case studies, and supporting materials that effectively showcase the firm's capabilities, accomplishments, and impact.
- Amplify the firm's award wins and recognition through internal and external channels.
Create marketing campaigns that amplify Gate One’s expertise and impact:
- Lead the end-to-end execution of campaigns across various channels, including digital, social media, email, events, awards, etc.
- Develop and manage campaign budgets, ensuring cost-effectiveness and maximum ROI.
- Drive lead generation efforts and optimize strategies for lead conversion.
- Collaborate with external and internal agencies and vendors as needed.
- Establish KPIs for each campaign, track performance against goals and provide regular reports and insights to leadership on the impact of marketing efforts.
What we are looking for:
A proven track record in B2B marketing, including some time spent within the management consulting sector is essential for this role. In addition we will be looking for you to demonstrate:
Experience:
- Bachelor’s degree in Marketing, Business, or a related field; a Master’s degree is advantageous.
- Deep expertise in campaign planning and execution.
- Specialism in analyst relations, with demonstrated experience collaborating with analyst firms and understanding their methodologies.
Skills:
- Exceptional organizational abilities coupled with keen attention to detail.
- Strong project management proficiency, capable of leading multiple initiatives simultaneously.
- Excellent interpersonal and communication aptitude, adept at articulating ideas persuasively both verbally and in writing.
- Proficiency in crafting compelling narratives and messages, showcasing strong writing and storytelling skills.
- Ability to cultivate and sustain relationships with key stakeholders.
Behaviours:
- Seamless collaboration with functional and consulting teams, exhibiting strong teamwork capabilities.
- Genuine passion for marketing and Gate One’s mission of driving meaningful change.
- Strategic mindset, coupled with creative thinking abilities, with the ability to deliver to a high standard.
- Results-oriented, with a focus on driving tangible outcomes.
- Adaptability and openness to pivoting strategies and tactics.
- Dedication to continuous learning and professional development, staying abreast of industry trends and best practices
As an equal opportunities employer, we are committed to a diverse workforce and a barrier-free recruitment process for those who need reasonable adjustments. If you require any reasonable adjustments made to the recruitment process, please let us know.
- Department
- Marketing
- Locations
- Havas Kings Cross
- Remote status
- Hybrid Remote
Senior Marketing Manager:
Thanks for applying. Please share a short cover letter and some information about you and we'll be in touch soon. Check out the short videos to find out more about this role.
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